Life without LeadSquared at IMT CDL:
How IMT CDL addressed their admission related challenges using LeadSquared:
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Lead leakage worries due to manual lead capture on excel sheets Lack of ready-to-use email templates, resulting in a faulty nurturing process
No insight on the performance of team members or lead sources
Insufficient data to take corrective measures like optimizing marketing campaigns
Cumbersome, delayed & inaccurate MIS Reports
Bottlenecks in forecasting realistic admission numbers
Little or no scope of scaling without sales & marketing automation
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Your Speaker
Rakesh Kumar
Head of Marketing at IMT CDL, Ghaziabad
Rakesh is a versatile professional with 16 years of high growth experience in Marketing Communication, Demand Generation, Product Management & Customer Success, in diverse sectors, including Education, Software Solutions, E-Commerce & FMCG.
Rakesh Kumar
Head of Marketing at IMT CDL, Ghaziabad
Rakesh is a versatile professional with 16 years of high growth experience in Marketing Communication, Demand Generation, Product Management & Customer Success, in diverse sectors, including Education, Software Solutions, E-Commerce & FMCG.